Dan Galante

There are amazing exhibits at the New York International Auto Show that showcased innovations in the auto industry. These innovations included an increased number of: Hybrid, Electric and Voice enabled vehicles. Mercedes-Benz showcased its Voice enabled vehicles in its Press Conference.

Porsche celebrated the 50th Anniversary of the 911 with the unveil of the 911 Speedster. This was really enjoyable to see.

Ford celebrated National Mustang Day celebrating 50 years of the Mustang.

https://twitter.com/SMktgSMTDABlog/status/1118692196880932864

Porsche and Ford were not alone in celebrating an anniversary.

Nissan celebrated 50 years of the 370Z with a commemorative edition.

https://twitter.com/DanGalante/status/1118505860144066566

Kia had an exciting release with the release of the Stinger and Habiniro.

Mazda released the Mazda 3 and CX-5.

There were so many amazing vehicles on display. To showcase them, I did a live walk through of the show floor where I covered them more in-depth.

Additional Pictures can be found on Instagram.

The show is truly amazing but don’t take my word for it. See for yourself!

The New York International Auto Show is open to the public from Friday, April 19th to Sunday, April 28th, 2019. Tickets cost $17 for Adults, $7 for Children, pricing for groups and tours can be found on the website. For more information go to http://www.autoshowny.com/tickets.

What do you want to see at the show? If you have attended the show, what was your favorite exhibit?

Comment below.

Sales has taught me to:

1.To go after what I want in life. Ask for the order if you will.

2. To stand tall in the face of rejection and negativity.

3. To look at rejection as a learning experience instead of a defeat.

4. To understand Customer needs. (Objections vs Stalls). (Buyer Motives)

5. To persist through obstacles and not to quit!

6. To examine and understand how a business operates.

Every person should try selling products at least once in their lives. It is a valuable learning experience.

Before my time as a Marketer, I worked as an Outside Sales Rep in the Dental Industry in Manhattan.

Field Sales/Field Marketing has taught me so much about myself.

What did selling teach you?

Comment and share.

I asked my audience how they find Education Technology products and solutions. According to a survey I conducted on LinkedIn, 58% used google, viewed product demos, and read reviews. Next was Social Media and word of mouth at 33%. This suggests that the education technology buying cycles are customer-centric. A great product demo is only as good as product reviews, word of mouth, and the customer experience for established brands. Only 8 % found products from seller-centric activities such as seller calls emails and catalogs. Customers are educating themselves and seeking out sellers at the end of the buying process, not the beginning.

When marketing and selling an EdTech or tech product or service, it is important to ask two questions to understand your buyers.

1. What motivates people to buy your tech product or service?

2. How do people find a tech product or service to buy?

How it breaks down for technology in general.

1. What motivates people to buy a tech product or service?

People buy a technology product or service for many reasons.

2. How do people find a tech product or service to buy?

People find and buy technology products or services in different ways.

These findings suggest businesses need to create customer-centric offerings to survive in a competitive marketplace.

Answering these questions will help businesses develop, create and, position offerings people want to purchase.

What motivates customers to buy your education technology products and services?

How do your customers find education technology products and services?

Share your thoughts in the comments.