Sales, Marketing & Social Media Today

I write about the three topics that I am most passionate about; Sales, Marketing and Social Media. These topics are covered from my experiences in outside sales and marketing. My objective is to use my expertise to help business and the individual.

Improving Traffic Safety at the 2026 World Traffic Safety Symposium 

I covered the 2026 World Traffic Safety Symposium at the New York International Auto Show this April. The symposium discussed the holistic safety and mobility of motor vehicles.

Mark Scheinberg, President of the Greater New York Automotive Dealers Association and the New York International Auto Show, opened the symposium.

Guest Speakers included:

John Bozzella, President & CEO, Alliance for Automotive Innovation, Jennifer Homendy, Chair, National Transportation Safety Board, Dr. Jeffrey Runge, former NHTSA Administrator, John Adkins, CEO, Governors Highway Safety Association, Mark F. Schroeder, Commissioner, NYS DMV, Governor’s Representative for Highway Safety, and many others.

Jennifer Homendy, Chair, National Transportation Safety Board, shared that there are 110 deaths per day in the United States from automobile crashes and that 95 percent of all deaths from planes, trains, and automobiles are from automobiles. I was shocked to hear this statistic! Some of the crashes were caused by the NTSB’s safety recommendations being ignored.

To help remedy the situation, the NTSB chair advocated for the implementation of safety technology in automobiles, such as alcohol detection and speed monitoring. Alcohol use while driving accounted for 12,000 deaths in the US. 11,00 deaths are the result of speeding, and 3,000 deaths are the result of distracted driving.

The NTSB chair stated that drug use while driving has skyrocketed with the legalization of Marijuana in some states. The NTSB chair recommended bringing driver safety education back. She said that people don’t read owner manuals in cars, and they don’t know about the operating mechanics of automation in cars. The more you use automation in a car, the more distracted you are. 97 percent of traffic crashes are caused by human factors. Auto deaths have dropped to 39500, but it is still too high! This is a 6 percent decline despite vehicles being safe.

Dr. Runge said that automotive safety is a team sport with automakers, auto dealers, states, law enforcement, and traffic enforcement working together to address the problem.

Jon Adkins highlights that bike lane advocacy in NYC has led to a decrease in bike fatalities over the past 3 years.

Marketing Schroder, NYS DMW Commissioner and CGTSC Chair, shared his commitment to road safety in New York State. He described the various task forces working to make roads safer for drivers and pedestrians. He also shared his work making the NYSDMV more efficient.

A new computer system was implemented at NYS DMV over a 4-year project, replacing 96 data lines. Since the Rockefeller administration, there has been only 1 dedicated data line used to process information and transactions. This also improved the customer experience at the DMV, reducing wait times from 2 to 3 hours to 15 minutes to do a transaction. Auto dealers do 1 million transactions with the NYS DMV.

Marketing Schroder, NYS DMW Commissioner, shared how New York is applying stricter enforcement against dangerous drivers

Alcohol and drug convictions now carry an 11-point penalty on your license, with an automatic suspension; previously, no points were added.

Teaming up with law enforcement and the community to reduce drug and alcohol impaired driving, the NYS DMV, DOT, and NYSP are coordinating and improving traffic safety.

The 2026 World Traffic Safety Symposium highlighted issues, insights, and solutions to improve traffic safety.

Posted 5 weeks ago

Sales, Marketing & Social Media Today

I write about the three topics that I am most passionate about; Sales, Marketing and Social Media. These topics are covered from my experiences in outside sales and marketing. My objective is to use my expertise to help business and the individual.

Key Ideas from WOBI 2024 In New York


I covered the World Business Forum in New York this past week. World Business Forum or WOBI for short is a global conference that shares the leading trends in Business. WOBI brings industry thought leaders together to share insights on business topics such as Creativity, Marketing, Innovation, being creative, Leadership, Management, and more. 

My favorite talks were from Gary Hamel, Angela Ahrendts DBE, and Jon McNeill.

Gary Hamel shared an idea called Humanocracy which is the title of his latest book. Gary shows that employees and not just executives should lead at all levels to get things done and improve outcomes. Gary states that AI will not solve organizations’ productivity issues instead he says that productivity issues need to be solved by people which is a different opinion.

Angela Ahrendts DBE shared her insights from leading at Apple and Burberry. One point that stood out is that Angela said that Profit and Loss (P & L) statements do not tell the whole story, instead, she said that leaders need to examine the People and Impact (P& I) along with the (P& L) when examining the performance of the organization and its employees. 


Jon McNeill was the former head of innovation at Tesla. He shared how he used innovation when he was tasked with increasing Tesla’s Digital Sales 20X and the steps he took to reduce customer friction in Tesla’s Online Buying Journey; reducing it from 63 clicks down to 10 clicks to achieve his 20X Digital Sales Goal. 

I enjoyed the lunch and learn by Texas Tech where Gary shared even more insights on how his management and innovation ideas improved healthcare outcomes for patients at a healthcare system.

Attendees did more than just go to talks, attendees had a chance to network, connect with event sponsors, meet the speakers, and get their purchased books signed by speakers at the Barnes & Noble station right after their talk.

Additional pictures can be found on Instagram.

I learned so much at WOBI.

WOBI, thank you for having me as your guest.

If you want to learn more about the latest business trends from industry thought leaders, attend WOBI.

Posted 81 weeks ago

Sales, Marketing & Social Media Today

I write about the three topics that I am most passionate about; Sales, Marketing and Social Media. These topics are covered from my experiences in outside sales and marketing. My objective is to use my expertise to help business and the individual.

Salesforce Launches Agentforce Operations to End Back-Office Bottlenecks

I covered Salesforce Agentforce in New York this past month. This event was organized to showcase Salesforce’s Agentforce. Agentforce is DIY AI in action. Agentforce is a customer service agent built by Salesforce customers and integrated across industries and across the customer journey.

In the keynote, Patrick Stokes, President and CMO, Salesforce, announced the launch of Agentforce Operations.


Agentforce Operations uses AI to turn manual and outdated back-office processes into clear tasks so that Agents can do the work instead of humans. Agentforce Operations can automate tasks such as process coordination, data verification, ensuring compliance, obtaining approvals, and more.

Using Agentforce Operations pays big dividends with cycle times reduced by 50 to 70 percent, improved accuracy, and manual data entry cut by 80 percent. This leads to better outcomes and experiences. With Agentforce Operations, Agents complete work beyond organizing tasks for completion. 

Salesforce also announced the creation of a Slack workspace and Slackbot, which is being offered free to every new Salesforce customer. Sales and Service Teams can use AI and Apps across their tech stack, moving from Slack to Microsoft Teams, Gmail, and more, to increase their productivity. Slackbots can turn customer conversations into records, capturing updates and keeping data current. 

I saw demos for use cases across industry verticals and the customer journey in Sales, Service, and Marketing functions with Canada Goose, Engine, and Dell.

Leah McGowen-Hare, SVP at ‪Salesforce‬ , Demos How Canada Goose is an Agentic Retailer using Salesforce and Data 360

Rob Seaman, SVP & GM ‪Slack‬ shows how Engine became an Agentic Travel Company using ‪Salesforce‬


MaryAnn Patel SVP, at @salesforce , shares how Dell is an Agentic Enterprise W/Agentforce Operations

There were panel discussions, and leaders discussed Agentforce Operations. Panelists also shared how they would like Agentforce and DIY AI to evolve to improve productivity and outcomes.

Hayley Advokat, MPS, Head of AI Product & Executive Communications at Salesforce, led the Agentforce Operations Deep Dive with Sanjna Parulekar, SVP of Product Marketing at Salesforce.


Maha Neouchy, Director of Communications at Salesforce, moderated the panel discussion with Muddu Sudhakar, SVP and GM of Salesforce IT Service and HR Service, and CEO of Cornerstone OnDemand, who discussed how Salesforce is transforming front-office operations in HR and IT, improving the employee experience with Slack and Teams.

I built AI Agents with Agentforce, Vibes, and Claude Code, using them to start building Sales and Marketing analytics and strategy. 

Agentforce Tour was a great event. I learned a lot about AI Agents, DIY AI, and how it can transform the worker and customer experience.

If you want to be on the cutting edge of DIY AI, attend Agentforce in your city.

Have you used Agentforce?

Share your experience in the comments.

Additional pictures can be found on Instagram.

Posted 2 days ago