I write about the three topics that I am most passionate about; Sales, Marketing and Social Media. These topics are covered from my experiences in outside sales and marketing. My objective is to use my expertise to help business and the individual.
I write about the three topics that I am most passionate about; Sales, Marketing and Social Media. These topics are covered from my experiences in outside sales and marketing. My objective is to use my expertise to help business and the individual.
Creating content that engages customers is key. Another key element to creating customer-centered presentations and digital content is knowledge of buyer learning styles.
In other words, how do buyers learn best?
There are three learning styles, Visual, Auditory, and kinesthetic. 65 percent of learners are Visual but this is not everyone.
Survey Results
I surveyed my LinkedIn Audience to ask which types of content helps them to learn best and what type of content they value most.
As you can see, people learn best from a mix of written, video, audio, and content formats.
Of the types of content, people want to read, many want to read industry insights, how-to, insights from conferences, and a mix of all of the above.
Based on my findings, I would recommend that content be:
How do you learn best and which content format helps you most? Comment and share.
Posted 241 weeks ago
Sales, Marketing & Social Media Today
I write about the three topics that I am most passionate about; Sales, Marketing and Social Media. These topics are covered from my experiences in outside sales and marketing. My objective is to use my expertise to help business and the individual.
Agentforce in Action at Salesforce Agentforce Tour in New York
I covered Salesforce AgentForce in New York this past week. This event was organized to showcase Salesforce’s new product Agentforce which is DIY AI in action. Agentforce is a customer service agent that can be built by Salesforce customers and integrated into all industries across the customer journey.
Salesforce Co-Founder & Chief Technology Officer, Slack Parker Harris kicks off the Keynote in New York!
Users of Salesforce Foundation Enterprise Edition and higher can upgrade to Agentforce for free!
Customers could build a customer service agent on-site.
Salesforce hosted a hackathon where the winner of the Agentforce contest won $20000!
The keynote showed how service and customer success functions have evolved from chatbots to copilots to Agentforce a self-designable customer service agent that can be customized to users’ specific needs across the customer journey, increasing productivity, reducing customer friction, and maximizing the customer experience.
Patrick Stokes EVP of Product & Industries Marketing at Salesforce, shows how he exchanged his sweater for the right size using Sofie and a customer service agent Saks Fifth Avenue built using Agentforce.
Patrick Stokes
I saw multiple demos of Agentforce across Sales, Marketing, Service and, more.
Salesforce announced the launch of the Testing Center for Agentforce; coming this December, which will allow users to develop Agentforce to answer every possible question in all forms and variations; something the current chatbots and copilots can’t do. Agentforce enables users to take proactive prescriptive action in real-time.
AgentforceTour was a great event. I learned much about DIY AI and how it can transform the customer experience.
I want to thank Salesforce for having me at Agentforce Tour.
If you want to be on the cutting edge of DIY AI, attend Agentforce in your city.
